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Jumpfly has been around since 1998, developing, implementing, and managing AdWords and PPC advertising accounts. Through their services, businesses can maximize the results from their Internet marketing campaigns, getting more visits, leads, and sales overall. Jumpfly is rated A+ by the BBB, and is considered the #1 PPC Management service according to TopSEOs. They are certified partners of both Google AdWords and Bing Ads.


REVIEW

Unlike many agencies, Jumpfly only does PPC management. This means that you will work with professionals who know all the ins and outs of PPC. They serve mostly small businesses and midmarket businesses, with only a small portion of their attention focused on serving large enterprises. Most of their clients fall under the retail or consumer services industries, but they have clients in a dozen other industries, including financial services, health care, real estate, and education.

Every client who works with Jumpfly is assigned a project manager, who works very closely with the user to establish a set of goals for their PPC campaign. They also help users create their own custom metrics, so measurements of success mean something to the company. For example: Are you a nonprofit, less concerned with revenue than you are with outreach? Jumpfly will help you focus on your reach, and measure your growth in that area.

The company doesn’t offer much in the way of other services. They don’t create or host landing pages, or create media ads. They do offer copy writing services for ads, but their focus is on analysis. With Jumpfly, users get a weekly report on the progress their campaigns are making, at any payment tier. Most competitors offer only a monthly review, which can make it harder to implement changes in response to trends.

One of the major downsides of Jumpfly is that they don’t offer ongoing research into improved PPC opportunities like many other competitors. They simply manage what you already have in place, so you’ll still have to watch the industry yourself for the best marketing options.

Jumpfly offers a one-time service for new clients, but you do have to call for a custom quote. Their monthly management fees range from $400 up to $9,000 or higher, based on the amount you pay to the provider(s). This isn’t the most affordable option on the market, coming in at nearly double what other, more feature-heavy competitors charge. However, no other competitor comes with Jumpfly’s years of experience, and singular focus.


RATINGS

5.8 Total Score
Good

Jumpfly develops, implements, and manages AdWords and PPC advertising accounts. They are certified partners of both Google AdWords and Bing Ads.

Price
2.5
Features
4.4
Ease of Use
8.2
Customer Support
8.0
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BRAND REPUTATION COMPARISON

JumpFly
56 %
Competitors
50 %

USER ENGAGEMENT COMPARISON

JumpFly
72 %
Competitors
50 %


POPULARITY TREND COMPARISON

JumpFly
85 %
Competitors
50 %


PROS:
  • Years of experience backing up their focused PPC services
  • Weekly reviews at every package tier
  • Dedicated project manager
  • Copy writing services
  • One-time service option for new clients
  • Custom metrics and goal setting assistance

CONS:
  • Expensive compared to competitors
  • Not very many extra features
  • Lacking proactive research into better PPC opportunities





CONCLUSION

In the end, it’s hard to say if Jumpfly would be the best service to choose for PPC management. If you’ve faced issues with either of these areas, and want a campaign to go well, Jumpfly certainly offers the expertise to get it done. In fact, if all you want is a management service that almost can’t fail, then Jumpfly could be exactly what you need.

But if you’re looking for more interaction, more features, or a service that is more like a partner, helping you grow and improve, you may want to choose a competitor instead. Jumpfly simply doesn’t offer the value for their higher prices compared to services like WordStream and other PPC management services. If Jumpfly still looks good for your needs, give their one-time offer a try before you commit to the hefty monthly payments.

Have you had an experience with this company? Please share your JumpFly reviews below.


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